On the morning of February 25, the National Poverty Alleviation Summary and Commendation Conference was held at the Great Hall of the People in Beijing. لي يي, founder of GANOHERB Group, was awarded the honorary title of “National Advanced Individual for Poverty Alleviation”. He participated in this conference, received commendation and became the only person that won this honor in the Ganoderma industry.

لي يي, founder of GANOHERB Group, participated in the National Poverty Alleviation Summary and Commendation Conference and was commended at the conference.

Honorary Certificate of National Advanced Individual for Poverty Alleviation

It is reported that in order to commend advanced models and promote the spirit of poverty alleviation, the CPC Central Committee decided to commend a group of individuals and collectives who have made outstanding contributions in winning the battle against poverty in the name of the CPC Central Committee and the State Council. Over the years, Li Ye insisted on setting an example, actively fulfilling the entrepreneurial social responsibility, and perseveringly leading GANOHERB enterprises to actively participate in targeted poverty alleviation.

Improve the quality and efficiency of poverty alleviation while strictly complying with quality standards

In this extraordinary year of 2020, “poverty alleviation” has become a focus topic. As an effective way to promote the development of poverty-stricken areas and increase the income of rural poor households, industrial poverty alleviation is an indispensable and important part of the poverty alleviation plan. Enterprises must use industrial development as a lever to achieve sustainable development in poverty-stricken areas.

Under the leadership of Li Ye, GANOHERB has been committed to industrial poverty alleviation for many years, helping peasant households in poverty-stricken areas to get rid of poverty and increase income by formulating management standards and promoting upstream standardized production. GANOHERB has implemented “five unifications” for cooperative peasant households, namely, unified provision of strains, unified technical training, unified process management, unified quality standards, and purchase at unified protective prices. This approach promoted the standardization and quality improvement of Ganoderma lucidum products in impoverished areas, opened up market channels, achieved sustainable development of poverty alleviation through consumption, guaranteed the incomes of peasant households, and increased the enthusiasm of cooperative peasant households to grow Lingzhi (also called Ganoderma lucidum or Reishi mushroom).

Li Ye gave technical guidance at the Ganoderma promotion base in Pucheng, Nanping.

Aid industrial poverty alleviation with technology

Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.

In the targeted poverty alleviation actions of thousands of enterprises to help thousands of villages, Li Ye led GANOHERB to actively support Hongchui Village in Yongxing Town, Huayuan Village in Guanlu Township, Rui’an Village and Liyuan Village in Fuling Town, and Zhaixia Village and Jincheng Village in Linjiang Town by exploring a win-win model for targeted poverty alleviation and enterprise development, signing a Ganoderma lucidum industry development assistance contract, training more than 100 professional and technical personnel in Ganoderma lucidum planting, and increasing the income of villagers and villages. GANOHERB helped the above six villages achieve a total financial increase of 450,000 yuan from 2019 ل 2020, opening the way for these villages to make money.

“Combining technological poverty alleviation with industrial poverty alleviation to realize the characteristics, quality, branding and benefits of the industry is the fundamental way to help the poverty-stricken population get rid of poverty and become better off.” According to Li Ye, since taking a lead in undertaking the project of “Demonstration study on targeted poverty alleviation through standardized cultivation of high-quality authentic traditional Chinese medicinal materials produced in Fujian including Ganoderma lucidum and Pseudostellaria heterophylla” under the national key R&D project on “Research on Modernization of Traditional Chinese Medicine”, GANOHERB has established 617 في (approximately equal to 41.13 هكتار) of Ganoderma lucidum demonstration base, 3,154 في (approximately equal to 210.27 هكتار) of Ganoderma lucidum promotion base, aiding 756 poor households and 4,510 peasant households. GANOHERB has played a very helpful role in promoting the development of green economy and driving farmers to get rid of poverty and become better off.

The project of “Demonstration study on targeted poverty alleviation through standardized cultivation of high-quality authentic traditional Chinese medicinal materials produced in Fujian including Ganoderma lucidum” landed in GANOHERB.

Innovative poverty alleviation mode creates wealth with Lingzhi

Over the years, GANOHERB has given full play to its exemplary role as a leading enterprise, cared for the poor with a high sense of social responsibility, and precisely supported poor households in Pucheng County to grow Ganoderma lucidum, and created multiple modes such as “company + base + poor households”, “company + cooperatives + poor households”, “circulation of the land of poor households”, “giving priority to training poor households and arrange them to work in the base” and “creating poverty alleviation workshops for poor households to work” to help poor households get rid of poverty and become better off. GANOHERB has promoted the cultivation of 11,000 في (approximately equal to 733.33 هكتار) of Lingzhi in total, driving 5,100 rural households to achieve an average annual income increase of 15,000 yuan; at present, GANOHERB has helped more than 1,000 poor households to get rid of poverty.

In addition, in order to further improve the level and benefits of industrial poverty alleviation, and continue to expand and strengthen the Lingzhi industry in Pucheng County, GANOHERB has invested 18 million yuan to build 4 Lingzhi poverty alleviation workshops. With these workshops, it is estimated that 1.5 million bags of Lingzhi can be planted annually with an annual output of approximately 100 tons of Lingzhi. علاوة على ذلك, in each production year, no less than 500 poor households can be assisted and 50 local workers can be added. On this basis, GANOHERB will also complete the construction of GANOHERB Technology International Exchange Center, build a tourism base for research and study of Lingzhi, and realize integrated development of the three industries in rural areas. في نفس الوقت, GANOHERB will vigorously develop advantageous industries such as edible-medicinal fungi and authentic traditional Chinese medicinal materials according to local conditions and effectively link the results of poverty alleviation with rural revitalization.

GANOHERB has invested 18 million yuan to build 4 Lingzhi poverty alleviation workshops.

اليوم, the task of poverty alleviation in the new era has been completed on schedule, creating poverty-alleviation miracle in human history. As a national key leading enterprise in agricultural industrialization, GANOHERB has always been committed to helping peasant households in poverty-stricken areas to acquire the ability to “money-making” and achieve sustainable high-quality development with the resources of the whole industry chain of Ganoderma lucidum and scientific modes. The award of “National Advanced Individual for Poverty Alleviation” this time is a high recognition of GANOHERB. Li Ye said that in the future, he will continue to explore, consolidate and expand the achievements of poverty alleviation, and contribute to the continued promotion of rural revitalization in poverty-alleviated areas.

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